bigfoot logo wearing sunglasses for Sierra Blue
Bigfoot Logo for Sierra Blue

Based in East Sacramento CA since 2014.

Custom Web Design and More

Bigfoot rides a jetski under golden gate bridge in San FranciscoSierra Blue builds high-performance custom WordPress websites that bridge the gap between complex SEO standards and usability. With roots planted in spaces ranging from the nonprofit sector to the high-energy, fast-paced world of music festivals to the steadfast legal and political landscapes, Sierra Blue brings a unique blend of experience, grit, creativity, and tactical precision to every project.

Sierra Blue moves beyond generic templates to craft custom, high-functioning experiences designed for growth. By pairing this robust technical foundation with deep expertise in SEO and modern digital marketing, the team ensures your site isn't just a static page—it’s an asset optimized to thrive in today’s AI-driven search landscape.

When people work with Sierra Blue, they are getting big agency capability with boutique, personalized service.

We are not just another web design company. Sierra Blue is a partner that often brings new ideas and other players to the table to help everyown under the tent grow.

Sierra Blue's Web Design Process
Mountain Man with camera
Nevada desert

Organic/Guerilla Marketing

bigfoot missing poster

These days, marketing is all about going full-throttle with digital and geared toward mobile. But organic/guerilla marketing can still be a powerful tool to draw new customers and clients. The most basic guerrilla marketing tactics involve paper. But you have to get it out into the right hands and eyeballs. 

Sierra Blue was built on the front lines of the concert and festival industry—a space where you have to be loud, fast, and creative to survive. I bring that same grit and quarter-century of expertise to your projects, deploying unconventional, high-impact strategies that get your message seen without burning your budget on impressions or bot-clicks. For now, you can see some of my work with paper (flyers/posters) in my

graphic design gallery.

Bigfoot sierra blue logoGraphic Design

Adobe CC Expert: Branding • Logos • Apparel • Business Cards and Flyers • Hand Drawings • Cartoons

Custom Business Card
custom apparel for painting company
Bus in Lake Tahoe

Bigfoot sierra blue logoBook a Zoom with me.

bigfoot logoMeet The Team

CT Perez

CT Perez

Webmaster/Owner

I’m CT. I began working as an Internet specialist in 1995 and by 2000, I was hired to design websites for the California Legislative Data Center. I launched Sierra Blue after completing a marketing contract with Google and offer services usually only found at large agencies, but at a fraction of the cost.

Hilary Wagner

Hilary Wagner

Governess/Controller

Hilary has been part of Sierra Blue from day one and specializes in reviewing the opportunities from the “big picture” perspective, asking the tough questions that need to be answered. Her insights and business acumen are an important asset to the continued growth of Sierra Blue.

Carl Costas

Carl Costas

Photo Journalist/ FAA Commercial Drone Pilot

Carl was a sergeant in the United States Marine Corps., but traded his weapon for a camera. His work has taken him around the world and into the lives of countless people. Today he shoots a mixture of commercial, editorial, and personal work. Carl likes to say, “If we’re all on a fast train to somewhere, you’ll recognize Carl as the elder statesman with the kid spirit in the front car.”

Alex von Allmen

Alex von Allmen

Web Technology Specialist

Alex is a marketing, finance and communications professional who has worked in start-ups and Fortune 100 organizations.  He has experience in branding, market research, design, digital marketing, product management, business metrics, software as a Service (SaaS) and team leadership.  He holds an MBA from Northwestern’s Kellogg School in marketing and finance and a BA from Vanderbilt.

Bigfoot logoReviews matter to me, a lot.

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bigfoot in cabin writing a blogIn My Words

Topics include AI, Adobe, WordPress, Lake Tahoe, Festivals, Technology, SEO, Google Ads, Nonprofits, Sacramento, and anything remotely interesting to me.