I have planned to roll up to Tahoe to fish, but it appears skiing may be a better choice. Maybe both. The forecast calls for cold nights and cool days with scattered showers and wind. Not exactly what I had in mind but I’ll take it.
With several days to spend, I also plan on meeting with local business owners to discuss, well, business. I have 3 confirmed meetings – one with a painting contractor in Olympic Valley who makes and sells his own wood and concrete stain and seal. Another with a professional photographer and social media pro in Truckee who is helping to put on this weekend’s big Truckee Craw Thaw – a free food and music festival put on in part by the Truckee Tourism Business Improvement District. And finally, I actually have 2 more meetings with local bike shops to discuss marketing. At first, they were a bit cool to my pitch, but as they allowed me to discuss in more detail about how I can help – they both invited me to explain more in person.
In today’s heavily digitally oriented business world – old fashioned eye-to-eye communications seems to be, well, old fashioned. Honestly, I prefer it. I believe customers and clients prefer to meet the people that they may end up doing business with and ultimately paying.
I began working in digital media around 1997, and by 2000, I had created a small power-house entertainment and nightlife website called Sacvibe in Sacramento. In 2004, I expanded my services to include Lake Tahoe and finally San Francisco. Today, Facebook and other social media channels have all but killed my business model, but there is still demand for intelligent digital media pro’s. As in any industry, there is always room for smart people who can get the job done quickly, and for a fair price, and that’s what I offer.