The IRS recently updated their Tax Cuts & Jobs Act guide which outlines qualifying advertising and business related expenses. The full list is available in 56 page IRS Form 535 Business Expenses, for use in preparing 2019 returns.
I have outlined the expenses I found helpful to know about, especially as the owner of a small business. Please refer to IRS Form 535 for the full details. Additionally, the nonprofit, SCORE, is a good resource for digging deeper on this and other related issues for business owners.
- Business Use of Your Home
- Advertising
- Education
- Web/App Design and/or Development
- Print Marketing
- Digital Marketing
- Google Ads
- Facebook, Instagram, Twitter Ads
- Display Banner Ads
- Influencer Ads
- Email Marketing
- Newspaper, Magazine, TV, and Radio Ads
Blog
I write about topics that matter to my business, and my clients’, as well as related things that may be of interest, even if they are on the periphery.
The King of Search to Eliminate AI Generated Content from Results
Since Google's public debut in 1998, hacks have stayed busy trying to trick its search algorithm into gaining higher rankings in its Search Engine Results Pages aka SERP. (Read more about SERP: https://www.semrush.com/blog/serp/). The first "hacks," were elementary:...
Aerial Photography Continues to Remain in High Demand
The first known aerial photograph . . . [W]as taken in 1858 by French photographer and balloonist, Gaspar Felix Tournachon, known as "Nadar". The modern aerial photography I'm writing about began on June 25, 2014, when the FAA granted the right to use drones in aerial...
Westlake, Sacramento Video
Aerial photography of Westlake, a planned community just minutes from the State Capitol and Sacramento International Airport.
47th Annual Historic Home Tour: East Sacramento
Sierra Blue's studio is located in East Sacramento, a neighborhood rich with architecural history. A few weeks ago, I came across a call for volunteers to help with the 47th Annual Home Tour which happens to be in East Sacramento this year.
A Quick Run Down History Lane: The Illustrious Lake Tahoe Concours d’Elegance
Calling the Lake Tahoe Concours d’Elegance a boat show . . . would be akin to calling the World Series just a baseball game. The “Concours,” is the premier “Woody,” event in North America with a history rooted back to 1890 when wooden steamships transported timber for...
Interactive Map of North Tahoe
Lake Tahoe's Lodging Renaissance Sierra Blue presents a new interactive Google Map to help people figure out where they might want to stay when visiting North Lake Tahoe. The recent renaissance of sorts in the lodging property space around Lake Tahoe has been big...
Who Is Winning The Global EV Race?
Who Is Winning The Global EV Race? The global electric vehicle market is heating up and China wants to dominate. The country has invested at least $60 billion to support the EV industry, and it’s pushing an ambitious plan to transition to all electric or hybrid cars...
CEC Approves $2.9 Billion Investment for Zero-Emission Transportation Infrastructure
For Immediate Release: December 14, 2022 Largest ever funding plan focuses on charging and refueling for clean trucks and buses SACRAMENTO – The California Energy Commission (CEC) today approved an unprecedented $2.9 billion investment plan that accelerates...
How I became a Googler: Origins of Sierra Blue
I registered Sierra Blue in 2014 as a business in Sacramento, but its origins go back 27 years to 1995 as an IT consultancy based across the street from the State Capitol at the old Lombard Building. Using a fax machine and operating without a business name, I blasted...
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